Rupert Murdoch’s News Corp and Carlos Slim, the world’s richest man, would have to win agreement from each of Formula One’s 12 teams to get a green light for a planned takeover of the sport’s rights holder, according to documents seen by the Daily Mail.
The teams commit to race in F1 by signing a contract called the Concorde Agreement which contains a clause committing the rights holder and the sport’s governing body to ensure ‘that the championship will be shown free to air where there are suitable broadcasters prepared to do this’.
It would prevent Murdoch’s pay-per-view Sky channels from exclusively
broadcasting F1 in key markets
such as the UK.
Changes to the Concorde Agreement
require consent from each of
the teams.
False start: Rupert Murdoch's takeover bid could end up in the pits
Although the contract
is up for renewal at the end of
2012, there is little likelihood that
the teams would agree to removing
the clause from it.
Last year 49 per cent of the teams’ $1.6billion total budgets came from sponsorship and the average deal cost $5.2million. This high-octane price is fuelled by wide exposure to F1 on free-to-air television which gave the sport 527million viewers in 2010.
The teams have demanded the commitment to broadcast F1 free to air in every iteration of the Concorde Agreement since it was first signed in 1981. F1’s chief executive Bernie Ecclestone adds: ‘It has always been our intention to broadcast free to air television wherever possible.’
He says F1 is worth ‘six or seven
billion dollars’ and it could be hard
for News Corp to convince shareholders
that spending this much
is justified if it is forced to let its
rivals broadcast the sport free
to air.
In particular, it may grate
with one of News Corp’s biggest
shareholders, Saudi billionaire
Prince Alwaleed, who
has said ‘I am not interested in
this kind of sport’.
Even if News Corp and Carlos
Slim swerve around these obstacles,
their acquisition could still
end up in the pits as they would
need clearance from the European
Commission.
Murdoch has fallen
foul of the regulators before.
In the late 1990s the Competition
Commission blocked BSkyB
from buying Manchester United
due to the power it would give the
firm in negotiating broadcast
contracts.
Given that its acquisition of one team was blocked, it does not seem likely that the watchdog would let its purchase of a sports series get off the grid.
Comments
Leave a comment Trackback